Digital Marketing & Analytics (A.A.)


  • Business Core (30 sem. hrs.)
  • Marketing Major (A.A.) Requirements (18 sem. hrs.)
  • Associate of Arts - Digital Marketing & Analytics Major (A.A.)
Business Core Courses
BUS 106Introduction to Excel3
BUS 207Financial Accounting3
BUS 208Managerial Accounting3
BUS 209Corporate Financial Mgmt3
BUS 231Business Law3
BUS 233Principles of Marketing3
BUS 234TH1:CIT: Principles of Mgmt3
ECON 203FD:T1:Global Microeconomics3
ECON 204FD: Global Macroeconomics3
ENG 102Read/Writing Connections3
Marketing Major Requirements
BUS 309DM:DV: Consumer Behavior3
BUS 416DM: Marketing Strategy3
BUS 430Digital Marketing3
GD/COM 295Graphic Design3
Choose 2 courses below:6
Marketing Research
DV:Business Internship
Sales Management
Total Hours48

• Need 60 credit hours to graduate with an AA degree from Walsh
• Not an option for Degree Completion Students